Sales Per Visitor (Conversion Rate)
How many sales can you expect per visitor to your Web site? How many sales can you expect per download of your program? Statistics show these are very small numbers. But if you track these numbers, know what is reasonable to expect, and plan your marketing accordingly, you should be able to determine strategies to …
Welcome to This Little Program Went to Market
Hi, I would like to welcome you to my blog. What will you find in my blog? Well, I hope to share with you many tips and techniques that I use to get my own programs to market. Many of those tips will apply equally as well for selling and marketing any product on the …
Step-by-Step Tutorial
Many of the tips, techniques, and tools discussed in this blog are demonstrated in a detailed step-by-step tutorial in the book, This Little Program Went to Market, by Annette Godtland.
The book takes a computer program through the entire process of creating, deploying and distributing a program, then selling and marketing it (or any other product) on the Internet. Read more.
Programs at Market
Take a look at some of the programs I've created at Godtland Software Corporation. I created, deployed, distributed, sold, and marketed these programs using the techniques mentioned in this blog and detailed in the book. Read more.